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Archive for August, 2010

The GeoSocial Universe: Mobile and Facebook

This graphic, by Mashable, illustrates how mobile devices are the common access point across all the major social networks and tools. Of course the info graphic also shows that aside from Skype, Facebook and email are two seriously large forms of social engagement amongst consumers.

The Geosocial Universe

The number one question is: … continued →

Video content and viral videos have always been regarded as cost effective digital campaign tactics that marketers and their agencies look towards when reach come into play.  The question is always “how” or “what”, and that’s why it’s always good to come across an example that just ticks every “rule” from the book.

7 days and 4.7 million views later, Gillette’s viral … continued →

Social Media Usage by the Gay and Lesbian Community

According to research by Harris Interactive of 2,412 U.S. adults (aged 18 and over), the LGBT (lesbian, gay, bi and transgender) community is more active on social networks than heterosexuals. Aside from being more active on Facebook and Twitter, they also more likely to read blogs – and as a result most … continued →

An Open Letter To All Of Advertising And Marketing

An Open Letter To All Of Advertising And Marketing

via

Checking in with Facebook Places

Yesterday Facebook launched a geo-location service called Facebook Places, which lets Facebook users share their current location with their friends much like Foursquare does.

Unlike Fourqquare – and other geo-location services, Facebook Places taps into 500 million active users. With this in mind it makes a lot of sense to incorporate a geo-location service into a social network platform already popular … continued →

 
 
 

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