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Checking in with Facebook Places
Posted in Blog, Social media on 19th August 2010 at 15:34 pm
Yesterday Facebook launched a geo-location service called Facebook Places, which lets Facebook users share their current location with their friends much like Foursquare does.
Unlike Fourqquare – and other geo-location services, Facebook Places taps into 500 million active users. With this in mind it makes a lot of sense to incorporate a geo-location service into a social network platform already popular with the Internet community – one that has after all become a part of the day-to-day life of its users.
The exciting part of this latest Facebook announcement is how brands will be able to tap into Facebook’s geo-location service – especially on a campaign level. Watch this space…
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