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What the iPad means for the future of brand engagement

Apple’s iPad is more than a trendsetting gadget on the hotlist of brand conscious consumers worldwide. It’s a reminder – and proof – that never before has innovation and “thinking outside of the box” been more important. You see, if you’re open to exploring new ideas and mindsets, the iPad is only a small demonstration of what digital possibilities hold … continued →

When the iPhone becomes an interactive storytelling tool

The Mobile Art Lab in Japan have come up with a concept that combine interactive devices with creative literature. This is demonstrated below in a video that combines the iPhone and a book, in turn resulting in an interactive storytelling experience between parent and child.

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